In the highly competitive beauty and cosmetics industry, how products are displayed can be just as important as the products themselves. Creating an effective cosmetic planogram is not just a visual exercise—it’s a strategic approach that combines customer behavior, sales data, and category management to drive revenue.
2025 Tips & Tricks For Cosmetic Merchandising
In the dynamic and image-driven beauty industry, cosmetic merchandising is more than just product placement—it’s an art and science. As we move through 2025, evolving consumer preferences, technological advancements, and heightened competition are reshaping how beauty brands and retailers present products.
6 Biggest Beauty & Cosmetic Merchandising Issues Solved
Cosmetic merchandising is a crucial element of retail success. However, it’s no secret that managing cosmetics in-store comes with its own set of challenges. From frequent resets to stockouts, cosmetic brands face a range of issues that can impact sales and customer satisfaction. Fortunately, with the right tools, these problems can be solved efficiently. In this blog, we’ll explore the five biggest cosmetic merchandising issues and how you can solve them with innovative solutions.
Spring Cosmetic Category Resets Don’t Have to Be Hard—Here’s the Smarter Way
Spring is a season of renewal, not just for nature but for cosmetic retailers and brands. As beauty trends evolve, spring category resets become essential to introduce new product lines, update cosmetic planograms, and refresh store layouts. However, this process is far from easy.
Key Performance Indicators for Cosmetic Retail: The Metrics That Matter
In the fiercely competitive world of cosmetics, staying ahead requires more than just innovative products. Tracking the right Key Performance Indicators (KPIs) is essential for cosmetic retailers to ensure profitability, enhance customer loyalty, and adapt to ever-changing trends. Whether it’s monitoring sales or measuring social media engagement, the right metrics empower brands to make data-driven decisions.
Mastering Beauty & Cosmetic Merchandising: Proven Strategies for Retail Success in 2025
The cosmetics industry in Canada is thriving, with annual revenues exceeding billions of dollars. From premium skincare to innovative makeup, Canadian consumers are increasingly prioritizing beauty and personal care. For beauty retailers, this dynamic industry presents immense potential—but also fierce competition. A strong merchandising strategy is essential to stand out, attract customers, and ensure long-term success.