Planogram strategy serves as the backbone of effective retail merchandising, guiding the placement and presentation of products to optimize sales and enhance the customer experience. However, ensuring compliance with these strategies across diverse retail environments presents a significant challenge for brands.
Maximizing Sales: The Importance of Planogram Compliance in the CPG Industry
In the ever-evolving landscape of consumer packaged goods (CPG), one critical element often determines the success or failure of products on the retail shelves: planogram compliance.